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Campaign Manager 360 Certification 

A new hire in your company asks you which digital marketing roles are likely to use Campaign Manager 360. How will you answer them?

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  • Media traffickers, analysts, media planners
  • Analysts, traders, and media planners.
  • Publisher, strategists, and traders.
  • Media traffickers, strategists, and TV buyers.
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Your new bookstore client is running a campaign for its new training series that kicks off with a how-to brochure. They’re using a counter tag within their Floodlight tags in Campaign Manager 360. Which counting method should you use if you want to measure how many users downloaded the brochure?

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A client would like to better understand how Campaign Manager 360 works. What’s the correct order of steps you’d use to describe Campaign Manager 360’s process?

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A national pet food store is running a campaign across desktop, mobile phones, and tablets. They want to determine which devices their ads have appeared on. Which report should they review?

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