Fill in the blank: In order to determine when you should deliver certain content to your audience, you need to understand _____.
- Your martech stack
- The buyer’s journey
- How social media platforms work
- How to publish blog content
- Fill in the blank. Explicit segmentation is synonymous with ______.
- Fill in the blank: Most tools require you have a confidence threshold of ————, in order to declare a winner in an A/B test.