Fill in the blank: The snippet of copy that’s pulled in from the body of your email is the _________.
- preview text
- preview email
- preview content
- preview line
- Fill in the blank: Words like “free” or “percent off” will not only trigger spam filters for your email, but will also ___________
- True or false? On average, for every dollar spent on email, it has consistently produced anywhere from a $40-44 return.