For exchanges integrated with deal sync, who must initiate the deal negotiation?
- The publisher and advertiser
- The advertiser
- The Display & Video 360 representative
- The publisher
- You have the winning bid at a second-price auction for inventory at $12.00. The second-highest bidder bids $8.00. How much will you pay for these impressions?
- Last week, you launched a new campaign and want to see how many mobile views your ad has received so far. Which Display & Video 360 module would you use to gather this information?