How do Google Analytics 4 properties differ from Universal Analytics properties?
- Google Analytics 4 properties use “sessions” as the foundation for data collection and reporting, while Universal Analytics uses “dimensions” as the foundation for data collection and reporting.
- Google Analytics 4 properties use “dimensions” as the foundation for data collection and reporting, while Universal Analytics uses “events” as the foundation for data collection and reporting.
- Google Analytics 4 properties use “events” as the foundation for data collection and reporting, while Universal Analytics uses “sessions” as the foundation for data collection and reporting.
- Google Analytics 4 properties use “sessions” as the foundation for data collection and reporting, while Universal Analytics uses “events” as the foundation for data collection and reporting.