There are two types of optimization. What are they? Choose two.
- Media mix optimization
- Bidding optimization
- Targeting optimization
- Channel optimization
- What report can determine how changes to the attribution model might impact conversion reporting when analyzing the conversion data of a Search Ads campaign in Google Ads?
- A marketer wants to know what keyword match type gives Smart Bidding the most data and flexibility to compete in the right auctions. Which of the following keyword match types would they choose?