To reach people based on their interests without having to build or refresh those audiences, what audience solution should you use for your Google Video campaign?
- Custom Audiences
- Life Events
- Infinite Taxonomy Audiences
- Affinity Audiences
- You’re running a Google Video campaign with an awareness goal. You want to measure these things: how many times people were served your ads and how many times they were each served across devices and formats. After taking into account fundamental video metrics like “Video played to,” what measurement solution would you use?
- If your goal is to increase scale and improve CPA performance and efficiency, what marketing objective should you choose?