What two conversion types should you capture in your reporting in order to measure the full value of your action campaigns?
- Cross-platform and view-based
- Mono-platform and last click
- Cross-platform and last click
- Mono-platform and view-based
- When planning a Google Video campaign with a consideration goal, what should your bidding solution optimize toward?
- After using Google’s Video solutions to achieve your awareness, consideration, or action goals, which of the following is a benefit you might see?