What video ad formats are optimized to drive action among potential customers in decision-making moments, making it easier for them to take meaningful actions that you can measure?

• Skippable in-stream ads and bumper ads
• Non-skippable in-stream ads and in-feed video ads
• Skippable in-stream ads and in-feed video ads
• Non-skippable in-stream ads and skippable in-stream ads

Sources: How to Choose a Marketing Agency