You’re a marketer for a wedding planning business, and you’ve been running a campaign across mobile web, mobile app, and desktop web platforms. When reviewing the campaign, you see that mobile-related metrics aren’t appearing. What may be the cause for the missing metrics?
- Mobile reporting dimensions weren’t added into Report Builder.
- The campaign only included the “mobile app installs” option.
- The campaign only allowed for the “mobile app” option.
- The “mobile website” option was not enabled in the campaign.