If you want to know the value of acquiring new customers, which setting in a Smart Shopping campaign will help you do that?
- Optimize for store visits
- Target return on ad spend (tROAS)
- Click-through rate
- Enhanced cost-per-click (eCPC)
- Which of these choices would make a good secondary bid strategy for a client who wanted to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy?
- Where would you advise someone to go in order to opt in to the Product Ratings Program?