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Check out some following HubSpot Sales Enablement Certification Exam Answers:
- The internet has changed the power dynamics between buyers and sellers. How does sales enablement help businesses use this change to their advantage?
- It is important to translate your vision into a revenue goal for all of the following reasons EXCEPT:
- If you find yourself with a lot of poor-fit leads, all of the following are good ways to solve this problem EXCEPT:
- Which of the following is NOT a benefit of implementing a sales and marketing service-level agreement (SLA)?
- Evaluate this SLA: Marketing will generate 2,000 qualified leads each month, and sales will contact each lead as soon as possible.
- Evaluate this SLA: Marketing will generate five qualified leads each month, and sales will contact each of them within 12 hours.
- If your service-level agreement requires your marketing team to produce more leads than they normally do, what is the FIRST thing you should do?
- After you explain the concept of a judicial branch to your CEO, she says, “Great! I’ll have the sales leadership team make that part of their monthly meeting.” How do you respond?
- If the leads your marketing team produces are consistently low quality, which of the following is the BEST way to improve your lead quality?
- True or false? Contacting new leads within five minutes is better than contacting them within 24 hours.
- Which of the following is the BEST way to ensure your smarketing meetings have a high level of psychological safety?
- When asking a customer about their shopping preferences, you want to learn all of the following EXCEPT:
- Fill in the blank: While buyer personas help you understand who your customer is, Jobs to Be Done helps you understand your customer’s _____.
- Karen just got home late from work and her kids are hungry. Which of the following BEST describes her job to be done?
- Which of the following BEST describes the difference between persona interviews and Jobs to Be Done interviews?
- Which of the following best describes the relationship between the interview process for identifying Jobs To Be Done and the interview process for understanding personas?
- Evaluate this hero statement: Jepsonite Security Systems is a hero to first-time homeowners who are in the market for a security system.
- Evaluate this hero statement: Groundskeeper, Inc. is a hero to property managers at mid-size property management firms who need to outsource their landscaping so they can focus their attention on taking care of their tenants.
- Evaluate this hero statement: Super Veggie Juice Co. is a hero to people who want to eat healthy but don’t have the time to cook and eat vegetables.
- How quickly should a member of your sales team be able to find a relevant piece of content to share with one of their leads?
- You tell your executive team that your company should have a content manager, and they ask, “Can’t someone take that on as a side project?” How should you respond?
- Which of the following is the BEST explanation of what it means to help your customers “fire” their old solution?
- True or false? Some potential customers won’t buy because they don’t know how to fire their old solution.
- True or false? If your product can be used to do more than one job, content that talks about all of those jobs will be relevant to your customers.
- All of the following are reasons to implement technology as part of your sales enablement strategy EXCEPT:
- True or false? Inbound means creating marketing and sales that people love by providing helpful content and resources that attract people to you.
- True or false? If you don’t have enough hand raisers and good-fit, sales-ready leads to keep your sales team busy, your sales reps should find helpful ways to reach out to good-fit leads that aren’t sales ready.
- If your service-level agreement requires your marketing team to generate 40 qualified leads each month, how should they deliver those leads?
- If your service-level agreement provides your sales team with more leads than they can handle, what’s the FIRST thing you should do?
- You explain the concept of smarketing meetings to your leadership team, and one person asks, “How often do we need to have these meetings?” How do you respond?
- If your website doesn’t have much content to attract visitors, which of the following would be the best content to create first?
- True or false? If your marketing team is producing a lot of content, a large percentage of it is naturally going to be valuable to the sales team.
- A member of your marketing team wants to send a sales offer to your existing customers. How do you respond?
- Evaluate this SLA: Marketing will generate 250 qualified leads each month, and sales will convert 50 of those leads into customers.
- True or false? You should invest in keeping your technological core in place long-term, but you can experiment with your edge technologies and change them easily.
- After creating your hero statement, you identify a type of person who is interested in your product that you can’t be a hero to. What should you do for these people?