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FAQ – HubSpot Marketing Software Certification Answers
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Check out some following HubSpot Marketing Software Exam Answers:
- True or false? The Marketing Hub uses shared contact information with the Sales Hub and Service Hub via the CRM contacts database.
- True or false? The more completely you use the Marketing Hub, the better the individual tools can help you.
- ________ software is the foundation for storing all the information you have on the humans you’re connecting and building trust with.
- Keeping your database healthy and up to date should always be a priority so that you can create powerful and ___________.
- True or false? When importing contacts, HubSpot automatically searches for matches with your spreadsheet columns and pairs your existing properties, such as first name and last name.
- True or false? Buyer personas are non-fictional case study examples of your most successful customer.
- True or false? When creating buyer personas, consider creating a different persona based on job function. Grouping buyer personas together by the goal or challenge they’re trying to overcome won’t be detailed enough to know who you’re talking to.
- True or false? The higher your DA (Domain Authority), the easier it should be for your topic clusters to rank.
- All of the following are examples of on-page SEO best practices to consider when optimizing your pillar page EXCEPT:
- True or false? Only reference the core topic on your pillar page. Using synonyms of your core topic will confuse search engines on how to best rank this page.
- True or false? Every time you publish a blog post, you’re creating a new, unique page for your website.
- True or false? You should always disable cookie tracking on forms, unless you have a specific use case in mind.
- What are the two most important things to keep in mind when developing a HubSpot social media strategy? Choose two:
- Quickly viewing a segment of your database right from the contacts, companies, deals, or tickets dashboard is an example of which type of segment?
- True or false? Common uses for active lists include sending unique marketing emails based on each contact’s behavior and properties.
- True or false? You can test your marketing emails in different email clients from within the email editor.
- True or false? Your email channel works with your other conversational channels to help create conversations and experiences with the people you’re connecting with.
- True or false? Choosing to not use the Marketing Hub blog tool to host your blog will make your Marketing Hub campaign reporting less comprehensive.
- Which is NOT an example of demographic information that can help bring value to your buyer persona research?
- Fill in the blank: Strive to choose a core topic with a monthly search volume that’s at least __________.
- True or false? When creating a new page in the CMS, it’s important to choose your title carefully since it will automatically become the HTML title of the published web page.
- True or false? All scheduled social posts can be attached to an existing HubSpot campaign, or you can create a new campaign with your post.
- In the HubSpot email dashboard, there are two types of tabs that give you more insight into how your emails are performing. What are they?
- The definition of __________ is the software that exists with the goal of automating your marketing actions.
- Fill in the blank: To get started with adding a buyer persona in HubSpot, look for the __________ on your dashboard.
- A(n) _______ list can help you gain an understanding of contacts who met a certain criteria on a particular date. Then you can look back at that list later and see contacts who may no longer meet the criteria.
- “True Or False? Google’s Goal Is To Provide Users With The Most Relevant, Credible Content That Exists On The Web Based On Their Search Query.”
- What Can You Add To A Blog Post To Determine What Content Will Show Up On The Short Form Version Of That Post On Your Blog’s Homepage?