What are the four types of ad assets available in Google App campaigns?
Text, Video, HTML5, Audio HTML4, Image, Video, Text HTML5, Image, Video, Text Image, Text, Audio, Video
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Canadian company Fresco Arts is planning to expand to three additional international markets within the year. Which three benefits might be likely outcomes of this plan? (Choose three.)
Additional sales Decreased costs Increased profits Wider customer base Increased customer lifetime value
Read moreHow do Google App campaigns help reduce the manual test-and-iterate efforts of advertisers?
The system automatically tests different ads to determine what works best. The system can immediately identify the best ad assets
Read moreMachine learning automates much of a Google App campaign once it’s live. What’s one reason marketers should still be involved in the campaign after it’s launched?
The marketer will still need to review search term and segmentation reports, to make appropriate manual adjustments. The strategy behind
Read moreHow do humans and machines work as an effective team when running Google App campaigns?
Machines can provide very detailed reporting, while humans handle the majority of optimization tasks. Humans can monitor reports exclusively, while
Read moreWhich two things are essential for a Google App campaign to run smoothly and successfully? (Choose two.)
Data HTML5 assets Bid changes Time
Read moreTina’s an experienced account manager who enjoys overseeing the details of her Google Ads campaigns. She struggles with leaving the majority of campaign management to machine learning in App campaigns. What’s a valid reason for Tina to rely on machine learning instead of doing everything manually?
Machine learning will perform better when it comes to designing creatives. Machine learning will let her be promoted to director
Read moreMaria completed the “Headline” section of her text assets and now needs to complete the “Description” section. Which factors must Maria consider?
Each ad group may have 1-5 description lines, with up to 90 characters in each. Each ad group may have 3-5 description lines, with
Read moreWhy might a shopper prefer to make a purchase using a retail app rather than a retail website?
The latest industry news can be presented to a potential customer while they shop. An app can serve ads to
Read moreWhich three statements about machine learning are true? (Choose three.)
Machine learning will eventually develop to a level where it can replace advertisers entirely. Machine learning happens when computers analyze
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