Google Ads Display Certification

Increase online, in-app, in-person, and over-the-phone sales. Enable premium membership subscriptions. Reach more users by placing ads on all search engines. Get more of the

Improved communication: Respond immediately to any website visitor query with an automated speech system or text. Cost-effective: Get more conversions

Parents of infants Golf enthusiasts Men and women, ages 35 to 44 People looking to buy a car TV comedy

Higher CPAs Cross analysis Guaranteed results Time saving Competitive analysis

Performance, auctions, and user journey complexities Budget, competition, and user thought processes Location, calls-to-action, and user conversion costs Targeting, auctions, and campaign cost-per-click

Conversion-focused bidding Revenue-focused bidding Consideration-focused bidding Awareness-based bidding

Ad extensions Keywords Bids Ads Budgets

Location targeting is not decided by machine learning. Machine learning will choose an ad schedule for campaigns without her input.

Search Shopping Display Video

Google Display Ads will build a social following for Trevor’s products to improve customer engagement and drive larger transactions. Google