True or false? Social media is a key driver for word-of-mouth marketing.
True False
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HubSpot Inbound Certification
To help increase awareness for an upcoming product launch, your manager increases paid promotion funds by 300%. Which channels could you disperse these funds to?
Twitter LinkedIn Google A and B All of the above
Read MoreOptimizing your content helps improve __________.
reach engagement conversions All of the above
Read MoreWhat is the definition of a buyer persona?
A semi-fictional representation of your ideal customer based on real data and some select educated speculation A lead in your database A
Read MoreA website visitor is reading the blog post you published last month. They’re intrigued by the call-to-action that you have at the bottom of your post, so they decide to click it and are redirected to a form which they fill out and submit. Which Inbound Methodology stage is being described in this scenario?
Attract Convert Close Delight
Read MoreWhat are the four stages of the Inbound Methodology?
Attract, Convert, Close, and Delight Awareness, Consideration, Decision, and Delight Find, Engage, Convert, and Nurture Identify, Connect, Explore, and Advise
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