Which of the following should you do before setting new KPI goals?
Identify current performance for your KPIs. Create a project plan to meet your goals. Identify your areas of opportunity. All
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What were the original stages of the inbound marketing methodology?
Get Found, Close, Analyze Get Found, Convert, Analyze Convert, Close, Delight Convert, Delight, Analyze
Read moreThere are three types of workflows you can create in HubSpot. What are they?
Start from scratch, Center on a sales date, and Center on a date property Start from scratch, Center on a
Read moreThe definition of __________ is the software that exists with the goal of automating your marketing actions.
Sales automation Marketing automation Sequence automation Productivity automation
Read moreWhat are the three ways you can add recipients to your marketing emails?
Add a list of contacts, add individual contacts, or save the email as a sales email. Add a list of
Read moreIn the HubSpot email dashboard, there are two types of tabs that give you more insight into how your emails are performing. What are they?
Manage and Report Manage and Analyze Post-Send Details and Report Analyze and Report
Read moreTrue or false? Forms are dead.
True False
Read moreYou can create a call-to-action to align with which stage of the buyer’s journey?
Awareness Consideration Decision A, B, and C
Read moreWhat is a landing page?
A single page that covers all aspects of the topic, with room for more in-depth reporting A pop-up form The page typically encountered first
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