Which of the following questions will help you understand your client’s soft goals?
- What does success look like to you?
- What is your sales target for the next quarter?
- What is your current cost per lead?
- What are your marketing goals?
- Asking questions to determine a piece of content’s format, age, and accuracy happens during which step of a content audit?
- Your new client is a travel company that helps businesses set up company team building activities and retreats. While conducting your content audit, you find a printed brochure with pricing details and customer testimonials. How should you evaluate the performance of this content?