There are three key components to sending the right email. Two of them are the right email and the right time. What is the third?
- The right person
- The right segments
- The right email platform
- The right buyer personas
- Fill in the blank: A ___________ strategy is focused on using a software program to easily store and source a contact’s information, including their name, contact history, email information, and more.
- Taking the essential pieces of any email and optimizing each piece to help drive conversions towards your set goal will help you create high-performing emails. What are these essential pieces?