You have the winning bid at a second-price auction for inventory at $12.00. The second-highest bidder bids $8.00. How much will you pay for these impressions?
$12.00 $8.01 $8.00 $12.01
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You launched a Programmatic Guaranteed deal for a major client. While reviewing the impressions, you see that the deal has underdelivered. Your client is concerned and wants to know what could have caused the poor performance. What should you do first to determine why it happened?
See if the line item has multiple targeting assigned. Contact the publisher. Review the campaign-level targeting. Use the Deal Troubleshooter.
Read moreIn Display & Video 360, which creative dimensions are most frequently available for mobile in-app inventory?
120 × 600, 300 × 250 , 320 × 480 , 320 × 50 ,728 × 90 320 × 50
Read moreYou’ve just launched an ad campaign and are eager to quickly check impression levels. Which report type will let you see the data right away?
Keyword report Instant report Offline report Basic report
Read moreYour company is launching a new meditation app. They want to work directly with a specific media outlet and guarantee a fixed number of impressions within the wellness section of the publisher’s site. Which deal type should you use?
Preferred deal Private auction deal Programmatic Guaranteed deal Open auction deal
Read moreYour client wants to promote a new line of high-end watches with interchangeable faux-leather watch straps. Their ad should be shown to those looking to purchase this type of watch. Which audience type should you use in Display & Video 360?
Target audience Custom affinity audience Activity-based audience Custom intent audience
Read moreWhich format requires that publishers set up their ad creative to reflect their site’s look and feel?
In-stream video ads Data-driven ads Native ads Responsive ads
Read moreYou want to change the end date for multiple line items within your campaign and plan to use structured data files (SDFs) for bulk editing. What’s the first step when using SDFs?
Upload the updated file to Display & Video 360. Make changes within your Display & Video 360 account. Download a
Read moreIn preparing for the launch of a new jewelry line, you need to find a relevant publisher with space on their website for your ad. Where in Display & Video 360 can you discover what you need?
Campaigns module Inventory module Creatives module Insights module
Read moreWithin your Connected TV campaign, what tools are available to help you protect your brand?
Digital content labels, sensitive categories, invalid traffic Digital content labels, sensitive categories, advertising review Digital content labels, sensitive categories, general
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