Monday, December 23, 2024
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Google Ads Video Certification

What two video ad formats are optimized for engagement and designed to help customers think of you first when they’re looking to buy?

Roger Johnson
  • Skippable in-stream ads and in-feed video ads
  • Non-skippable in-stream ads and skippable in-stream ads
  • Skippable in-stream ads and bumper ads
  • Non-skippable in-stream ads and in-feed video ads
Download Google Ads Video Certification Answers

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Jana is building new creatives for her YouTube campaign, following the ABCDs of YouTube advertising. Her creatives use real people in a fast-paced setting to attract viewers. Audio and video communicate her logo and brand messaging. She’s created a connection using action to evoke excitement in her viewers. What recommendation from the ABCDs has she yet to implement?

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Your marketing objective is to build awareness. What audience solutions should you consider using in your Google Video campaign?

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Google created the ABCDs of YouTube to provide advertisers with a set of guidelines to follow to develop high-impact creatives. You Attract users from the very beginning and Brand naturally. Lastly, you Direct them by stating clearly what you want them to do. Which recommendation did we leave out?

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